October 13, 2015
Congratulations to Chapter member Alejandra Vidal-Soler Graham on being selected as a 2015 Passport to Prosperity Honoree by the Iowa International Center. This award recognizes immigrants and refugees who make Iowa a better place to live through their significant contributions to the economic, social and cultural fabric of our communities. This event has honored forty-seven global Iowans for their significant contributions to our communities and the state of Iowa.
Born in Concordia, Argentina, Alex has a degree in farm administration and worked in Argentina for a large multi-national company. She immigrated to Miami in 1997 and set about starting her own company from scratch. She was confronted with multiple obstacles. At the time, there was not a market for the product Alex wanted to develop: grass-fed, hormone free and antibiotic free beef. Economic recession and livestock disease brought what seemed like insurmountable challenges. She met her husband and moved to his home state of Iowa in 1998. It was in Iowa that she took more English classes, more classes to learn about the internet and where she started the long, lonely process of making cold calls to spark business.
Alex took a $10,000 investment and built it into a multi million dollar business. Her company, South American Beef, Inc., has expanded its products from the purchase, import and sales of high-quality beef to lamb, goat, mutton, veal, pork, rabbit, seafood and poultry . . . Diversification is the key to our success, as Alex shares, because in this market things can change every day. Another key to her success is her impeccable integrity: My word is everything.