Quick Guide to Marketing for Small Business Saturday – November 30

Quick Guide to Marketing for Small Business Saturday – November 30

Organizations have many options when it comes to marketing for Small Business Saturday, which occurs on the first Saturday after Thanksgiving. Small Business Saturday encourages consumers to support local businesses. The event drives attention to local small...

7 Common Communication Blunders

7 Common Communication Blunders

Have you ever said something at work you wish you hadn’t? Sometimes the wrong words just blurt out to employees or with the client. The first step in fixing common communication blunders on the job is to know what those blunders are so you do not alienate employees, clients, friends or family.

How to Survive the Coming Data Privacy Tsunami

How to Survive the Coming Data Privacy Tsunami

Author, KRISTINA PODNAR is a digital policy innovator. For over two decades, she has worked with some of the most high-profile companies in the world and has helped them see policies as opportunities to free the organization from uncertainty, risk, and internal chaos....

Six Actions to Take Now to Update Your Executive Resume

Six Actions to Take Now to Update Your Executive Resume

By Lisa Rangel The executive recruiter calls with a job that sounds as if it was written just for you.  The more the recruiter describes the position, the more excited you get. Then she ends the call with, “Great!  Send me your resume and I’ll submit it to the...

How to Obtain the Best Business Negotiation Results

How to Obtain the Best Business Negotiation Results

Written by Executive Leadership Coach, Denise Louise Jeffrey  Whether pushing for promotion, bargaining for extra budget or trying to convince a client to get on board, negotiation is a necessary part of business life. Most of us aren’t born with this skill, but it’s...

The One Form of Marketing That ALWAYS Works

The One Form of Marketing That ALWAYS Works

By Ted Janusz Can you relate to this?  John Wannamaker, the Philadelphia department store magnate, said “Half the money I spend on advertising is wasted; the trouble is, I don't know which half.”   But there is one form of marketing, that ALWAYS works … what is it?...

Four Technical Skills Marketers Should Learn

Four Technical Skills Marketers Should Learn

By Amanda Peterson, Enlightened Digital The marketing landscape is nothing near what it was 10 years ago, or even 5. As technology continues to evolve and expand its capabilities, marketing has transformed into an industry that requires constant learning and...

Briana “Hoops” Green is Shattering the Glass Ceiling

Briana “Hoops” Green is Shattering the Glass Ceiling

By Leigh Elmore.  Leigh is editor-at-large for ABWA's Women in Business Magazine. He lives and works in Kansas City, MO. Flashy dribbler for the Harlem Globetrotters takes it to her male competitors.  If you play for the Harlem Globetrotters, then you have to have a...