What To Do About Burnout When You’re Not Burned-Out, By Jessica Rector

What To Do About Burnout When You’re Not Burned-Out, By Jessica Rector

What To Do About Burnout When You’re Not Burned-Out , 3 Ways To Keep Burnout From Spreading Like Wildfire By: Jessica Rector Burnout is impacting every company, position, and industry. Consultant and author, Jessica Rector shows that even if they don’t have burnout, your employees are impacted by it when someone else does. Her three tips are: • Start a dialogue• Create awareness• Implement a program

Creating a Resilient Company Culture:  Navigating Change and Thriving Amidst Challenges by Margaret Graziano

Creating a Resilient Company Culture: Navigating Change and Thriving Amidst Challenges by Margaret Graziano

In an era marked by immense volatility and complexity, characterized by technological advancements, business consolidations, fierce competition, and economic fluctuations, you may find yourself in an unprecedented time of change. Amidst this tumultuous landscape, the challenge is this: How can organizations cultivate a culture that thrives, adapts, and responds effectively to the unpredictable?

In her latest article, “Creating a Resilient Company Culture: Navigating Change and Thriving Amidst Challenges,” author and consultant Margaret Graziano shows your readers that the answer lies in fostering an emergent culture – one characterized by change management prowess, response agility, and a positive environment with fulfilled employees. Graziano’s tips to understanding and influencing company culture including:

• Start with the leader
• Cultivate the leadership team
• Assess environment and employees
• Achieve resilience through emergent culture

Why Innovations Should Be More Like Easter Eggs by Susan Robertson

Why Innovations Should Be More Like Easter Eggs by Susan Robertson

Every year in the spring, Amy B., a buyer for a large retail chain store, hosts an Easter egg decorating teambuilding party, where she and a bunch of her suppliers spend an entire afternoon coloring and bedazzling hard-boiled eggs. None of them bring their kids—they...

All Video is Video Content Marketing: Five Rules For Greater Reach by Patrick McGowan

All Video is Video Content Marketing: Five Rules For Greater Reach by Patrick McGowan

Being on video and watching videos is today’s business norm. A recent survey showed 76% of consumers watched a video before purchasing a product. Social media influencers promote products through video-based storytelling. You login to video meetings daily with prospects and customers. The reluctant say about video meetings, “It’s not going away.” Strategic leaders, though, say, “Video is how we do business now.”
In his latest article, “All Video is Video Content Marketing: Five Rules For Greater Reach,” video marketing author Patrick McGowan shows your readers how in today’s business world all video is video content marketing. Whether it’s a livestream or a self-produced YouTube short, your readers’ videos still need to follow a handful of rules. These rules include:

• Differentiation
• Distribution
• Surprise

Patrick McGowan, MBA, consults, trains, and coaches business executives and teams to have more power, presence, and credibility on-camera in a video-first market. He pulls together three-decades in marketing, innovation, and leadership. McGowan started Punchn to address the challenges and insecurities we all face when on camera. He is the author of “Across the Lens: How Your Zoom Presence Will Make or Break Your Success.”